The Hollywood Online Casino Expansion Assessed
Hollywood Casino's online expansion into four states leverages PENN Entertainment's experience and loyalty program.Summary
Hollywood Casino, owned by PENN Entertainment, has successfully entered the U.S. online casino market. With decades of physical casino experience since 1968, PENN Entertainment operates 42 properties in 20 states and has expanded into online gambling with proprietary technology. The Hollywood Casino app is now live in Pennsylvania, Michigan, New Jersey, and West Virginia, contributing to revenue growth from $6.57 billion in 2025 to $7.16 billion in 2026. A welcome bonus offers new players 300 free spins and up to $500 in PENN Play credits. The integration of the PENN Play loyalty program allows online players to earn rewards redeemable for real-world perks like hotel stays and dining credits, demonstrating how a traditional operator can successfully transition to digital.
(Source：Augusta Free Press)